Wildlife Reserves Singapore Banner
Explore and find the right career aspiration to match your wild side!
Advertised on: 22 Jul 2021

Wildlife Reserves Singapore (WRS) is the holding company of the award-winning attractions Jurong Bird Park, Night Safari, River Safari and Singapore Zoo. WRS is dedicated to the management of world-class leisure attractions that foster conservation and research while educating visitors about animals and their habitats.


As champions for Wildlife, we lead actions to protect them, inspire a love for wildlife and spark a sense of wonder in everyone, regardless of our roles. Come 2024, we will add a new Bird Park, a Rainforest Park, nature themed indoor attraction and Eco-resort as part of our Mandai rejuvenation plan. If you are self-driven, and looking for growth and new challenges, we want you to be part of our team.


Job Duties and Responsibilities

·       Provide brand guardianship and marketing lead for the company and its parks.

·       Lead, conceptualise, plan and execute various key and tactical campaigns to achieve attendance and revenue Key Performance Indicators.

·       Project management of campaigns and projects – including planning, budgeting, approval process, timelines, contingency planning, analysis and reporting – to deliver quality outcomes and outputs.

·       Work collaboratively and effectively with cross-functional teams, such as events & programming, digital & social, design and other internal stakeholders, to deliver key campaigns and projects.

·       Work effectively with creative agencies, production houses and internal design team to develop key visuals, campaign ads and in-market collaterals.

·       Work effectively with media agencies to execute media campaigns and optimise digital campaigns.

·       Manage and execute Commercial go-to-market requirements such as asset creation, artwork development and media planning, etc.

·       Manage and monitor marketing budget to achieve optimal returns.

·       Secure and negotiate marketing partnerships with relevant partners or vendors

·       Work on special projects when assigned.

·       Provide mentorship to junior team members.

·       Other relevant duties as assigned.

Job Requirements

·       Degree in Marketing, Mass Communications or the equivalent.

·       At least 3 years of relevant experience in Marketing or related disciplines, preferably in Tourism or Hospitality industries.

·       Proven experience in brand building, consumer marketing, integrated marketing, digital marketing, project management and budget management.

·       Prior experience in managing multiple stakeholders.

·       Result-oriented and confident, with excellent interpersonal and communication skills.

·       High energy self-starter with a positive attitude and ability to multi-task and thrive in a fast-paced environment.

·       Analytical, highly-organised and meticulous.  

·       Able to work independently while being a good team player.


Specialization : Sales and Marketing
Type of Employment : Permanent
Minimum Experience : 3
Work Location : WRS Corporate Office