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Advertised on: 04 Aug 2022


Mandai Wildlife Group is dedicated to caring for the planet and protecting animals and nature. Conservation education is intrinsic in all interactions with the Group, to inspire action for a healthier world.

 

Mandai Wildlife Group is the steward of Mandai Wildlife Reserve, a unique wildlife and nature destination in Singapore that is home to world-renown wildlife parks which connect visitors to the fascinating world of wildlife. The Group is driving an exciting rejuvenation plan at Mandai Wildlife Reserve, adjacent to Singapore’s Central Catchment Nature Reserve, that will integrate five wildlife parks with distinctive nature-based experiences, green public spaces and an eco-friendly resort.

 

Mandai Wildlife Group advocates for biodiversity, contributes leading wildlife research, develops innovative solutions to promote living sustainably, and collaborates with conservation partners in Singapore and Southeast Asia.

 

The Group provides funding and in-kind support to Mandai Nature for conservation work across Southeast Asia.

 

Mandai Global, an entity that is part of the Group, will establish and operate new lines of business anchored in creating positive outcomes for nature and wildlife.

 

Job Duties and Responsibilities:

  • Lead, plan and support the development and establishment of Mandai Wildlife Reserve (MWR) as a globally iconic and world-leading integrated wildlife precinct.
  • Lead, conceptualize and supervise execution of brand activation, key campaigns and initiatives to achieve attendance and revenue goals for MWR and its parks
  • Provide brand guardianship and strategic marketing direction for MWR and its parks
  • Create innovative go-to-market campaigns and initiatives that inspire consumers, drives action, as well as advocacy for sustainability and conservation efforts
  • Supervise all aspects of projects, from planning, budgeting, approval channels and process, meeting deadlines, contingency planning, campaign analysis and reporting to deliver quality outputs and outcomes
  • Proven track record on working collaboratively and effectively with cross-functional teams such as events & programming, digital & social, design and other multiple internal stakeholders to provide strategies and guidance. 
  • Manage overall marketing budget to improve and achieve optimal ROI 
  • Lead and secure partnerships with relevant like-minded partners or vendors to improve ROI
  • Spearhead and initiate special projects when required
  • Provide team stewardship and mentorship for team members
  • Any other duties as assigned

Job Requirements:

  • Degree in Marketing, Mass Communications or equivalent
  • Highly motivated individual with at least 8 to 10 years of relevant experience in Marketing or related disciplines, preferably in Tourism or Hospitality industry
  • Proven experience in brand building, consumer integrated marketing, digital marketing, project management and budget management
  • Proven capability to work with multiple stakeholders in a fast-moving environment
  • Confident, creative and energetic, with excellent interpersonal and communication skills
  • Experience in managing media and creative agencies effectively
  • Analytical, results-orientated, and highly organised
  • Competent leadership with supervisory team management experience
  • Able to work independently while being a good team player
  • Able to provide mentorship to junior team members
 


Specialization : Marketing
Type of Employment : Permanent
Minimum Experience : 8
Work Location : Corporate Office